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Amazon is targeting Google search budgets

Google is known for dominating search marketing, but Amazon is giving Google a run for the ad revenue thanks to the…


How Amazon’s Ad Business Could Threaten Google and Facebook

It’s easy to see how Amazon.com Inc. threatens the world’s retailers. But analysts, brands and advertising agencies are…


10 Reasons to Buy Amazon Stock -- and Consider Never Selling

With its stock soaring 56% in 2017, the e-commerce titan continues to churn out gains like a smaller growth stock.…


Elephant in the room

No less an authority than WPP Group chief Martin Sorrell has christened Amazon as the “elephant in the room.” And that…


WPP’s acquisition emphasizes Amazon’s ad potential

WPP-owned Possible, a digital marketing firm, has acquired Marketplace Ignition, a consulting firm that helps brands…